Chicago Bulls, founded in 1966, is the NBA´s professional basketball team based in Chicago, Illinois. This week they have unveiled their new 'spot' for the new NBA season, which has just begun. This promotional video that evokes the San Fermin festival, will be projected just the game and is aimed to celebrate the 20th anniversary of the United Center Court.
In it, the bulls herd silhouette dominates the famous city in the northern of United States, where the shadows become reality with the roar of a herd that conquest its streets. The pitch black Bulls, 'assault' the different avenues to finally reach the United Center, home of the Chicago Bulls.
Creating a video for the games is a tradition for the Chicago Club, in fact this is their sixth project directed by Michelle Harris. It´s worth commenting that the previous one, was directed by the Wachowski Brothers Studio in 2006, very known for being the authors of The Matrix trilogy.
I wish that this year the Spanish player Pau Gasol will help the team to be successful and decides to visit Pamplona and see a “real” running of the bulls from the Dead Man Corner (Estafeta & Mercaderes St).
To watch the video, clik below: